# LCMS Convention Proceedings_St. Louis Missouri_1944_S366
# Machine transcription, uncorrected — CHI Digital Archive (demonstration)

366 ‘Miscellaneous Matters
Resolved , .
1. That the present arrangement be continued;

2. That the proposed survey of public relations: service tak ;

, into consideration the functions of the Department of Publicity and”
Missionary Education with the view toward defining, co-ordinating,
and evaluating these two services. ;

Report of Press Committee
(Memorial 708)

The past few years have made the churches of our Synod more
publicity-minded. Your Committee commends the efforts of local
publicity organizations, congregational publicity committees, and
District press committees in this direction. The name of our Church °
has been brought before the public in greater measure than ever
before through local newspapers, radio broadcasts, paid advertise-
ments, bulletin boards, window displays, and other means. ‘The
use of outdoor bulletin boards to advertise the message of the.
Cross in Isenten services and the Lutheran Hour broadcasts have
especially increased in the last three years.

Your Committee commends the Lutheran Laymen’s League for .
the growth of the Lutheran Hour chain as one of the best means: |
of bringing the message of the Cross to millions and of bringing +
our Church to the attention of the public. ;

We note with satisfaction the favorable comment received in
the press throughout the country on the Child: Evangelism Cam-

’ paign conducted by our churches in many localities.

The. printing and dissemination of tracts by the American
Lutheran Publicity Bureau, the Student Welfare Department, and -
other ‘organizations have not only served to proclaim the message
of the Word, but also'to focus attention on the Lutheran Church
as the Church of that Word.

The Army and Navy Commission has not only done a great
service to the men and women in the armed forces, but has also
contributed to the publicity for our Church through its excellent
relations with the press, its well-printed tracts, and publicity.

Publicity for the last convention was conducted in co-operation
with the local committee and consisted of advance releases, mats,
and brief write-ups for the newspapers; copy for the Associated
Press, International News Service, United Press, and other national.
news agencies; releases to local Papers; radio time was secured
for two, broadcasts during the week of the convention from the
National Broadcasting Company. Dr. Walter Van Kirk, religious ‘
. news commentator, conducted these broadcasts, which gave an ex-

‘cellent picture of our Synod to the listening public.