# LCMS Convention Proceedings_St. Louis Missouri_1953_S718
# Machine transcription, uncorrected — CHI Digital Archive (demonstration)

718 MISCELLANEOUS MATTERS

Negotiations are being conducted for overseas introduction of
the telecast in Great Britain, Canada, and Hawaii. ,

The audience measurement surveys have kept us in close touch
with the size of the television audience. Our average pulse rating
is 10.5, indicating a weekly total of 1,743,893 homes, or a total of
6,975,572 viewers a week,

Total number of People reported as unchurched — 8%.

Total number reported as members of The Lutheran Church —
Missouri Synod — 28%.

Total number reported as members of some other Lutheran
Church — 6%.

Total number reported as members of other denominations
— 57%.

Not found, moved away, incorrect address — 1%.

Your Committee is currently investigating the Possibilities of
releasing a radio adaptation of the television program “This Is the

The following stations are currently carrying “This Is the
Life”:

“This Is the Life,” Lutheran TV Productions, Station Schedule

City Station Day Time
Albuquerque KOB-TV Monday 6:00 P.M,
Amarillo: KGNC-TV Sunday 3:00 P.M.
Ames WOI-TV Sunday 2:30 P.M.
Atlanta WAGA-TV Sunday 10:30 A.M.

Sunday 11:05 P.M.
Atlantic City WFPG-TV Saturday 6:00 P.M.
Austin KTBC-TV Sunday 3:00 P.M,
Baltimore WAAM-TV Sunday 3:00 P.M.
Binghamton WARY, sunday 11:30 4 +9
Birmingham AFM- unday 3:00 P.M.
Bloomington WTIV Friday 5:00 P.M,
Boston WNAC-TV Sunday 11:00 A.M.
Brownsville ~-TV- Sunday * 5:00 P.M.
Buffalo WBEN-TV Sunday * 10:30 A.M.
Charlotte WBTV Sunday 11:30. A.M.
Chicago WGN-TV Saturday 7:30 P.M.
Cincinnati WCPO-TV Sunday 10:30 P.M.
Cleveland WXEL-TV Wednesday 8:00 P.M.
Columbus WBNS-TV Sunday 10:00 A.M.
Dallas WFAA-TV Sunday . 10:30 P.M.
Davenport WOC-TV Sunday 11:15 A.M.
Dayton WHIO-Ty Saturday 5:30 P.M.
Denver KBTV Sunday 1:30 P.M.
Detroit WJBK-TV Sunday 1:30 P.M.
Erie WICU-TV Friday 10:00.A.M.